Classic Insights Blog

Keeping Score

Posted on May 11, 2017 by Sandy Pardue

Tags: bits, by, dental, drill, garg, numbers, office, pardue, practice, rohit, sandy, statistics, trackers

Could you imagine going to a football game without ever tracking the score? How do you know if you have won? If additional practice/training is needed for your linebacker? Are you on track to meeting your monthly goals? What is … Continue reading →

What is SEO Anyway?

Posted on May 2, 2017 by Sandy Pardue

Tags: bits, classic, dental, drill, guy, itunes, justin, marketing, morgan, pardue, podcast, practice, resources, sandy, seo, web

What exactly is SEO, anyway? SEO expert Justin L. Morgan, “The Dental Marketing Guy,” talks about the key things you need to know about gaining new patients from Google. In this article you’ll learn the 3 main takeaways from our … Continue reading →

Podcast Outtakes

Posted on April 27, 2017 by Sandy Pardue

We had a great time recording several podcasts at the Townie Meeting. Look for uploads often on iTunes, Facebook, Twitter and YouTube. Check out our funny outtakes from the New Patients, Inc. / Dental Web Content podcast: If you haven’t … Continue reading →

Your Dream Practice, Part 1

Posted on April 12, 2017 by Sandy Pardue

Tags: classic, dental, dream, office, pardue, patient, podcast, practice, resources, retention, sandy, westerman

How can you create your Dream Practice? Where and how do you start? The process can seem overwhelming at first! Listen to Part 1 of “Your Dream Practice” featuring Sandy Pardue with show guests Robert Westerman, DDS and Dana Salisbury. Discover … Continue reading →

Talking Money with Your Patients

Posted on February 2, 2017 by Sandy Pardue

Tags: arrangements, cost, dental, dentist, dentistry, doctor, estimate, finance, financial, hygienist, payment, plan, treatment

Dental assistants, hygienists and doctors do not talk finances with the patient, but it is their responsibility to figure out an estimate for the patient. An assistant can help Doctor by knowing this when we are going to do anything … Continue reading →

Sandy’s Podcast Ft. Mark Dilatush with NPI

Posted on January 9, 2017 by Sandy Pardue

Tags: classic, dental, dentistry, marketing, pardue, podcast, practice, resources, sandy

Sandy Pardue and Mark Dilatush, of New Patients, Inc., talk about practice marketing in today’s dental world. Check it out at the link below. Sandy Pardue’s Podcast Featuring Mark Dilatush, NPI (Recording Time: 20 min.) Pictured from left to right: … Continue reading →

When a patient asks, “why are your fees so high?”

Posted on January 2, 2017 by Sandy Pardue

Many patients are simply unfamiliar with dental work and the customary fees associated with it. There are several verbal skills to use so that fees can be justified to a patient. “Doctor is very careful to make sure his fees are … Continue reading →

When a patient asks, “Do you accept my insurance?”

Posted on December 2, 2016 by Sandy Pardue

“Do you accept my insurance?” This is a commonly asked question. What if you are NOT in network for a patient’s insurance? A refined response must be practiced by the dental team. Response: “Ms. Jones, we are providers of all … Continue reading →

Thought of the Day

Posted on November 16, 2016 by Sandy Pardue

Tags: day, dental, health, professional, thought

A true dental professional will do whatever it takes to persuade the patient to take care of their own dental health.

Successful Actions

Posted on October 24, 2016 by Sandy Pardue

Learn the business of dentistry. When I think about the practices doing the big numbers, they have the same traits: They deliver quality dentistry. They realize the importance of developing good relationships with patients. They communicate well. They hire good … Continue reading →

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